This is by far the biggest Statshot report that we’ve produced to date, and – in addition to our usual quarterly insights – you’ll also find a wealth of new data in this update.

You’ll find a handy summary of this quarter’s top stories in the video embed below (click here if that’s not working for you), but read on below for the full report, and for my in-depth analysis of this quarter’s data. A jump in cryptocurrency ownership across developing economies.The role of digital in the workplace and B2B marketing and.Further increases in the cost of social media ads.A change in momentum for social media user growth.A big new milestone for social media use in China.There’s much more to this story than a headline user figure though, and this article offers extensive analysis to help you understand the implications of this milestone.īut there are plenty of other big stories in this quarter’s report too, including: This impressive total marks another important milestone on our journey towards universal internet accessibility, and means that 63 percent of the world’s total population is now online.

63 PERCENT OF ALL PEOPLE ON EARTH ARE NOW ONLINEĭataReportal’s new Digital 2022 April Global Statshot report – published in partnership with We Are Social and Hootsuite – reveals that more than 5 billion people around the world now use the internet. Kepios founder Simon Kemp takes us through the key headlines featured in our Digital 2022 April Global Statshot.

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